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1957
Founding of the underwear manufacturing company for women, men and children by Eugen Ammann. Expansion of the company by managing partner Heinz Ammann
1971
First in-house production facilities established in Greece
1978
In-house development of a special procedure for producing tumbler-resistant textiles without the use of chemicals
1994
The company establishes its own production facilities in Bulgaria and Romania
2007
Opening of the Sanetta e-store
www.sanetta.de
2008
Sanetta tops the official kids’ fashion study for the textile industry in the categories for sustainability, quality and delivery service
2009
Establishment of the children’s clothing brand
Eat Ants
2010
The company initiates the verticalisation process by opening its own stores. Today it runs a total of seven independent stores and five outlets in Germany, plus eight franchise stores in Russia and Ukraine
2015
Market launch of the
Sanetta fiftyseven
baby-wear brand and
Short Stories body and beach
, the underwear and swimwear brand:
www.shortstories.de
2016
Licence acquired for
Strellson bodywear
Licence acquired for
George, Gina & Lucy girls
2017
Establishment of the teen boys clothing brand Lacrosse Canadienne
www.lacrosse-canadienne.com
Certification of the brand Sanetta Fiftyseven with the Global Organic Textile Standard (CERES-0352)